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Portrait of Estée Lauder

Estée Lauder

A pioneering American businesswoman who founded her namesake cosmetics company, Estée Lauder Companies…

Reads at Pre-K Listens at Pre-K–1

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28 worksheets · answer keys · full story · quiz · Ages 3-5 · CEFR A1

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The story

Estée Lauder: A Dream in a Jar

Hello. My name is Estée. When I was a little girl, born on July 1st, 1906, I loved to watch my uncle. His name was John Schotz. He was a chemist, which is like a magic potion-maker. In his kitchen, he mixed up creams that smelled so wonderful. I would help him stir and pour. I dreamed that one day, I would make my own special lotions to make everyone's skin feel soft and happy.

When I grew up, I wanted to share my creams with everyone. My husband, Joseph, and I started our very own company in the year 1946. At first, it was just me. I went to hair salons and beauty shops to meet nice ladies. I showed them how a little bit of cream could make them feel beautiful. I had a fun idea. I would say, 'Give a gift.' With every cream someone bought, I gave them a little free sample to try something new. Everyone loved getting a little surprise.

My little company grew bigger and bigger. Soon, our pretty blue jars were in stores all around the world. I lived to be 97 years old, and my greatest joy was helping people feel lovely. I always believed that every woman can be beautiful. I am so happy that my dream is still making people smile today.

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About

A pioneering American businesswoman who founded her namesake cosmetics company, Estée Lauder Companies, in 1946 and built it into a global empire through innovative products and marketing strategies.

Born 1908 CE
Married 1930 CE
Founded 1946 CE
First Major Retail Account 1947 CE
Launched 1953 CE
International Expansion 1960 CE
Died 2004 CE

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Question 1 of 3

Who did Estée watch make creams?

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Estée Lauder
Estée Lauder: A Dream in a Jar 0:00 / 0:00